Yaofish is Hiring! Join Our Team!

Overseas PR Specialist

 

About the Role

We are looking for an Overseas PR Specialist to help grow our brand presence in international markets. You will be responsible for building relationships with overseas media outlets, content creators and influencers, planning PR campaigns, and managing collaborations from initial outreach to final performance review.

The ideal candidate has a good understanding of international media and social platforms, strong communication and negotiation skills, and the ability to manage PR projects independently.

 

Key Responsibilities

1. Media and Creator Outreach: Identify and connect with overseas media outlets, content creators and influencers whose audiences and content styles align with our products and brand. Evaluate potential partnerships and develop PR opportunities to increase brand awareness and exposure.
2. Partnership Management: Independently source media and creator contacts, initiate outreach, negotiate cooperation terms, review English-language content, coordinate publishing schedules, and maintain long-term relationships with partners.
3. PR Campaign Execution: Manage overseas PR campaigns from start to finish. Communicate brand positioning and key product features, ensure content quality, manage campaign budgets, and oversee deliverables such as articles, videos and social media posts.
4. Performance Tracking: Monitor campaign results, track brand mentions and media coverage, assess campaign performance, and prepare post-campaign reports. Help protect and maintain the company’s brand reputation.
5. Market Research and Optimization: Stay up to date with international media and social media trends, analyze competitors’ PR activities, and gather feedback from creators and audiences to improve future communication strategies.

 

Requirements

1. At least 1 year of experience in overseas brand marketing, international PR, cross-border business, or media relations. Experience at a PR agency, international media company, or in overseas brand communications is a plus.
2. Strong understanding of international markets, overseas content trends, and brand communication practices. Able to identify suitable media and creators and assess potential PR opportunities and reputational risks.
3. Familiarity with major international media outlets and social media platforms, including their content guidelines, audience engagement practices, and regional differences.
4. Excellent English communication skills, both written and spoken. Able to independently write English pitches, contact overseas media and creators, and handle business discussions and negotiations in English.
5. Strong negotiation, project management and cross-team communication skills. Proactive, results-driven, well-organized, and comfortable working independently in a fast-paced environment.
6. Fluent in Mandarin Chinese, with strong verbal and written communication skills. Able to communicate effectively with the China-based team and coordinate work across departments.

 

Salary: CNY 8,000–13,000 per month, plus a 13th-month salary.

Location: Ningbo, China (On-site)

Working Schedule: 5 days per week.

To apply, please send your CV to [email protected].

 

 

 

 

Part-Time Overseas Operations Assistant

 

About the Role

We are looking for a part-time Overseas Operations Assistant to help manage and grow our international board game communities, particularly during Kickstarter campaigns.

You will be responsible for engaging with backers and players across Kickstarter, Reddit and Discord, answering questions, sharing project updates, collecting community feedback, and helping maintain a positive and active community.

This is a remote position that requires regular weekly availability, with additional working hours during key Kickstarter campaign periods.

 

Key Responsibilities

1. Kickstarter Community Support: Monitor and respond to comments, questions and messages on Kickstarter in a timely and friendly manner. Collect backer feedback, suggestions and requests, and share important information with the internal team. Help create and maintain FAQ documents based on common backer questions. Identify negative feedback or potential disputes early and escalate sensitive issues to the team. Encourage positive community engagement and help maintain backer confidence throughout the campaign.
2. Reddit Community Management: Monitor relevant subreddits, particularly r/boardgames, and participate in relevant board game discussions. Create and share engaging content, such as development updates, behind-the-scenes stories, design insights and AMAs. Answer questions about our projects and identify relevant discussions where our games may be of interest. Contact subreddit moderators when permission is required for promotional posts. Collect community feedback and share useful insights with the internal team.
3. Discord Community Management: Manage day-to-day community interactions and answer questions about game rules and gameplay. Keep channels organized and encourage friendly, constructive discussions. Collect bug reports, rule clarifications, errata and player suggestions, and report them to the internal team. Organize polls, Q&A sessions and other small community activities. Identify valuable discussions and community feedback to share with the China-based team.

 

Requirements

1. Reliable, responsible and able to follow instructions and established community guidelines.
2. Patient and professional when handling questions, complaints and negative feedback. Able to remain calm and avoid arguments with backers or community members.
3. Fluent, natural English with good writing skills. Able to communicate clearly and professionally without using ambiguous, inappropriate or discriminatory language.
4. Hands-on board game experience and the ability to accurately explain game components, rules and gameplay.
5. Comfortable working remotely, following an agreed schedule, documenting work progress and completing timely handovers.
6. Willing to learn, detail-oriented, and comfortable asking questions whenever clarification is needed.

 

Preferred Qualifications

1. English proficiency at C1 level or above.
2. At least 2 years of active experience using Discord and Reddit.
3. Played 20 or more modern board games and maintains an active BoardGameGeek (BGG) account.
4. Has backed at least one board game project on Kickstarter.
5. Familiar with Discord channels, roles, permissions and moderation tools.
6. Comfortable using Excel and Notion for tracking tasks and organizing information.
7. Able to handle critical community feedback calmly and professionally.
8. Fluent in Mandarin Chinese to communicate effectively with the China-based team.

 

Working Hours and Availability

Regular Schedule: At least 15 hours per week, spread across the week, typically around 2–4 hours per working day.

During the Live Kickstarter Campaign: An additional 2 hours per day is required, bringing the total to approximately 4–6 hours per day.

Peak Campaign Periods: During the first 3 days after launch and the final 3 days before the campaign closes, an additional 2 hours per day is required, bringing the total to approximately 6–8 hours per day.

Candidates must be able to accommodate these additional hours during key campaign periods.

 

Salary: USD $1,000–$1,500 per month

Location: Remote. Open to candidates based in North America, Central and South America, and Europe.

To apply, please send your CV to [email protected].